Challenge: A biotechnology company did not have valuable financial information to help facilitate their Board of Directors meetings. The CEO was embarrassed that he was only able to provide financial statements directly from their accounting system, which were difficult for the board members to interpret.
Signature Analytics’ Solution:
Prepared professional looking management reports. These monthly board reports presented the company’s financial information in a professional manner. We incorporated graphs and charts to help visualize the data and included commentary on any significant transactions.
Provided a foundation for meaningful conversations with the board. The CEO distributed the report to board members prior to their meetings. This allowed them to review the trends of the company’s operations and assisted in making appropriate decisions – something that had been more challenging in the past.
ROI: Increased Credibility with Board Members & Improved Meeting Productivity
The CEO felt better prepared for board meetings. During the meetings, he was able to focus conversations on key company issues rather than expending time explaining financial results to the group. As a result, the meetings were more efficient and facilitated meaningful discussions, ultimately leading to improved decision making.
Best Practices for Investor Reporting
- Communicate financial information in an organized and easy to understand method
- Often a picture or graph is more meaningful than lists of numbers
- Showing trends helps managers visualize projections
- Let data drive decisions
- A professional presentation imparts confidence and credibility