On April 25, 2015, Signature Analytics will be participating in Make-A-Wish San Diego’s 6th Annual Walk For Wishes at The Embarcadero San Diego.
Walk For Wishes is a family-friendly community event that raises funds to grant wishes by bringing together wish families, local companies, and supporters of Make-A-Wish. Right now, children in San Diego are facing life-threatening medical conditions. Make-A-Wish offers a chance for them to look forward to something great in the future, an opportunity to feel normal, and to experience their idea of life at its best. A wish improves a child’s state of mind, replacing fear with happiness and helping them to feel like a normal kid again.
This year, Make-A-Wish San Diego is on track to grant 215 wishes to children in San Diego and Imperial counties that are battling life-threatening medical conditions. To learn more about the cause, join the Signature Analytics team, or make a charitable contribution, please visit walkforwishessd.kintera.org/signatureanalytics. Every dollar counts, and no amount is too small to help reach this year’s goal of $200,000. Thank you for your consideration in supporting us in helping Make-A-Wish San Diego!
Walk For Wishes Event Details
Saturday, April 25, 2015
Registration: 7:00 am – 8:00 am
Event Start: 8:00 – 10:00 am
200 Marina Way
San Diego, CA 92101
Last month, Signature Analytics hosted a seminar on best practices for growing and scaling small and mid-size businesses to a group of San Diego CEOs and business owners. Each speaker’s presentation focused on one of the 4 keys to scalable growth: financial analysis, sales process, sales strategy and cash. The rapid-fire case study format gave attendees an inside look into the best practices real San Diego companies have used to grow and the actual results they received.
Read more about each of the presentations below. You can also watch our short video with highlights from the event. To register for our next seminar, visit www.signatureanalytics.com/events.
Financial Analysis – Jason Kruger, Signature Analytics
Matt discussed the specific ways 6 companies used their CRM (e.g., Salesforce.com) differently to drive leads, increase sales and improve customer satisfaction. He explained how a digital marketing firm automated their lead nurturing process to achieve the highest monthly sales in the company’s 7 year history. He also showed how a factoring company used their CRM to automate proposal creation, reducing the time to prepare final contracts from 2 hours to 2 minutes.
Sales Strategy – Jack Kelly, Corlea Group
Jack gave the audience an inside look at the sales strategies of 6 San Diego companies that generated millions of dollars in organic growth, despite being in some of the most highly competitive industries. Jack explained how a payroll services company with slowing growth leveraged client surveys to generate 1,287 add-on product and services inquiries. He also explained how a biotech company ditched their elevator pitch at the 2014 BIO Convention and instead told stories to generate 297 leads and more than $225,000 in potential new business.
Cash – Tony Sands, Opus Bank
Tony showed the financial structures used by 4 local companies who leveraged their cash flow and balance sheets to access bank loans to support their expansion, growth and acquisition plans. For each lending situation, Tony emphasized the importance of providing 12 month projections – income statement, cash flow and balance sheet. The bank will not lend without them and the number of companies looking for financing that are unable to provide this key piece of financial information is staggering.
Feedback from Attendees
“I thought the case study format was great. It was engaging and a good way to understand the information. There were a lot of good antidotes as well.”
“I thought it was really good. It’s amazing to find out how many fundamentals aren’t deployed on a regular basis. Just some of the really simple stuff.”
Register for our Next Seminar
Our July event was such a hit, that we have scheduled additional seminars focused on best practices for growing and scaling your business. To view our upcoming seminar dates and register to attend, visit www.signatureanalytics.com/events.
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